Hydrating ingredients attract and hold water in the outer layers of your skin.

Examples:

  • Hyaluronic Acid

    • Naturally occurring molecule in the skin

    • Functions: increases hydration and plump/smooth texture

    • Best for: dehydrated skin, fine lines caused by dryness, and dull skin

  • Glycerin

    • Function: draws water into skin, and improves skin barrier, softness, and flexibility

    • Best for: Dry, sensitive, or damaged skin

  • Panthenol

    • A form of Vitamin B5

    • Function: attracts moisture, supports barrier repair, calms irritation

    • Best for: Sensitive, irritated, or over exfoliated skin

  • Urea

    • Naturally occurring skin compound

    • Function: Improves water retention, softens rough skin, smooths uneven texture

    • Best for: very dry skin, rough patches, keratosis pilaris